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GEO guide
GEO Foundations
Get named, cited, and recommended inside AI answers.
Generative Engine Optimization: getting retrieved and cited by ChatGPT, Perplexity, Gemini, and AI Overviews, with the evidence base and an honest map of what nobody knows yet.
$19
launch price
PDF · 18 pages
Edition 2026.07
Free to read while in preview. Checkout coming soon.
Who it is for
- Brands and freelancers who want to show up when someone asks an AI
- Developers making a site retrievable and citable by LLMs
- Anyone who keeps hearing GEO and wants the real version
What is inside
- The new consideration set: how AI decides who to name
- The citation pipeline and what makes a passage citable
- Training data versus live retrieval, and why it matters
- Technical readiness for AI crawlers
- Measurement without self-deception on a non-deterministic surface
- The mention system: a monthly loop, plus a 7-row checklist
What you walk away with
- Earn brand mentions inside AI answers, not just backlinks
- Instrument AI visibility with rolling averages, not single readings
- Separate what is proven from what is hype in GEO
Get the whole system
This is one part of The Foundations, the complete edition that bundles all five guides into one 87-page book for $39. If you want more than one topic, it is the better buy.
See the complete edition$19
launch price
PDF · 18 pages
Edition 2026.07
Free to read while in preview. Checkout coming soon.